A tweet came in today - it was suggesting that perhaps to help spur innovation in the digital content industry governments should proactively legislate to ensure agnostic consumer controlled content supply chain configuration.

So for example irrespective of what configuration a potential audience chooses to engage with digital content (iPad vs Galaxy, ConnectedTV vs Linear TV etc) no one route should be preferential to any other (i.e. content should be equally available across all permutations).